Guidance Software

Pushing the Boundaries

Industry: Techonology/Security | Size: 400-1,000 SQ. FT.
Booth Type: Custom | Show Type: Engagements
Challenge

Link a strong theater presence with face-to-face engagement

Solution

MG created a well-zoned “out-of-the-box” experience that began with an immersive yet intimate theater that boasted both a stage and a large multi-screen digital presence. Once the formal presentations were over, attendees were led through two distinct engagements. A genius bar united attendees with tech and product support specialists while inviting demonstration stations were available to enable hands-on interaction